Cross-Media + Transmedia Entertainment

“I like nonsense, it wakes up the brain cells. Fantasy is a necessary ingredient in living, it’s a way of looking at life through the wrong end of a telescope. Which is what I do, and that enables you to laugh at life’s realities.” - Dr. Seuss
October 23rd 2007
Tags: Academia, Advertising, ARG, Audiences, Creative, Cross-Media Courses, Cross-Media Design, Culture, Digital Cinema, Digital Games, Event, Film, Industry, Internet, Locative Arts, Marketing, Media Usage, Mobile, Mobile Content, Music, Narrative, Participatory Design, Performance, Pervasive Gaming, Print, Radio, Real World, Repurposing, Research, Stage, Technology, TV, UGC, Virtual Worlds, Writing

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Death of a Blog, Birth of a Podcast

** SHORT VERSION: I'M NOW BLOGGING AT WWW.CHRISTYDENA.COM ** Well, not quite 'death' but an indefinite hiatus. I'm powering down this blog for a few reasons, one of which is my desire to finish my PhD. I've tried for the last year and a half to do PhD writing and work ...
October 12th 2007
Tags: Advertising, Creative, Cross-Media Design, Culture, Industry, Internet, Marketing, Music, Technology

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WOW! Radiohead. No, really

I kept forgeting to post about this but just in case there are some of you that not aware of what Radiohead are doing, here it is. Radiohead's latest album, In Rainbows, will be released in December but you can preorder at their website. Rather than just offer the CDs ...
August 13th 2007
Tags: Audiences, Culture, Industry, Music, Participatory Design, Technology

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Quote of the week…

Robert Kozinet, of Brandthroposophy: "What Does DRM Really Stand For? Whack-a-Mole!" Read his full post: http://kozinets.net/archives/53
April 30th 2007
Tags: ARG, Audiences, Creative, Cross-Media Design, Digital Cinema, Film, Industry, Marketing, Music, Narrative, Performance

5 Comments

Wow! DIY Cinema, theatre, gaming, mobile, mashups, comics, blog, podcasts…

    Lance Weiler, the director of the film The Last Broadcast (which has been described as the "original Blair Witch Project") released another film last september: Head Trauma. What is interesting about the project is the STACK OF GREAT THINGS HE HAS DONE with the film!! Firstly, he or the film ...
September 24th 2006
Tags: Creative, Music

7 Comments

Babies Rock!

Baby Rock Records is offering lullaby versions of rock tunes so that the parents can enjoy listening as much as their bundles of joy. They've got lullaby versions of Metallica, ColdPlay, Bjork, Radiohead, Pink Floyd, Tool, The Cure, Beach Boys, Led Zeppelin, Nirvana, The Pixies, Queens of the Stone Age, No Doubt, ...

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October 23rd 2007
Tags: Academia, Advertising, ARG, Audiences, Creative, Cross-Media Courses, Cross-Media Design, Culture, Digital Cinema, Digital Games, Event, Film, Industry, Internet, Locative Arts, Marketing, Media Usage, Mobile, Mobile Content, Music, Narrative, Participatory Design, Performance, Pervasive Gaming, Print, Radio, Real World, Repurposing, Research, Stage, Technology, TV, UGC, Virtual Worlds, Writing 2 Comments

Death of a Blog, Birth of a Podcast

** SHORT VERSION: I'M NOW BLOGGING AT WWW.CHRISTYDENA.COM ** Well, not quite 'death' but an indefinite hiatus. I'm powering down this blog for a few reasons, one of which is my desire to finish my PhD. I've tried for the last year and a half to do PhD writing and work ...
October 17th 2007
Tags: Advertising, Internet, Marketing, Print, TV No Comments

Dynamic Logic’s Latest Cross-Media Campaigns Study

Dynamic Logic have just released their latest study: Dynamic Logic, a Millward Brown company, releases new analysis of 32 cross-media campaigns across ten categories showing that media work best when used together. All three media platforms – television, magazines, and online – contribute incrementally to brand metrics, but at different levels, bringing ...
October 16th 2007
Tags: ARG, Writing No Comments

David Varela on Writing for ARGs

David Varela, one of the writers who worked on Mind Candy's alternate reality game Perplex City , has an article on writing for the ARG in the September issue (36) of Scriptwriting Magazine. Check it out: http://www.scriptwritermagazine.com/
October 16th 2007
Tags: Advertising, Creative, Cross-Media Design, Industry, Marketing, TV, Virtual Worlds No Comments

Primer for the CSI:NY & Second Life Crossover is Online

As I've mentioned before, the upcoming episode (Wed Oct 24th in the US) of CSI:NY will feature and continue in the online virtual world Second Life. A primer has been released on youtube, getting audiences excited and prepared for cross-platform traversal, which is good!: [youtube 3-ZmjA7GCzQ]
October 16th 2007
Tags: Film, Writing No Comments

Script Cops! If only there were real…

I found these on John August's blog. Priceless. From Crackle: Script Cops, Ep 1: Domestic Disturbance From Crackle: Script Cops, Ep 2: McKee Sting From Crackle: Script Cops, Ep 3: Traffic Stop

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