Cross-Media + Transmedia Entertainment

“I like nonsense, it wakes up the brain cells. Fantasy is a necessary ingredient in living, it’s a way of looking at life through the wrong end of a telescope. Which is what I do, and that enables you to laugh at life’s realities.” - Dr. Seuss

ARG creator interview

If you haven't already seen it, there is an interview with Elan Lee at Gamasutra. Bonnie Ruberg interviews Elan Lee, VP of 42 Entertainment. He talks about The Beast (ARG for the film A.I.),  I Love Bees (ARG for Halo 2), EDOC Laundry (ARG t-shirt) and Cathy's Book (an ARG book...a book that ...

Soft Message by Blast Theory

I really like this recent creative work by Blast Theory: Soft Message. They put a request out (which I published here too), on BBC Radio 3, for people to register their interest in being called by them. They called them over a week period and then broadcast them in a ...

The Pros and Cons of Licensing

Interesting article by Scott Nixon on 'The Pros and Cons of Licensing' digital games, available at Gamasutra. Check out: www.gamasutra.com/features/20061205/nixon_01.shtml

Register now to ‘play’ multi-platform project Emmerdale

Hoodlum Entertainment, the company behind the multi-platform dramas Fat Cow Motel and more recently PSTrixi, have created a multi-platform drama that for UK broadcaster the Independent Television Network (called 'ITV'). Here is info from Tracey Swedlow's [itvt]: Dubbed the "Emmerdale Channel," the new project will launch on Christmas Day, in association with ...

Massively Multiplayer Online Movie

Have a look at what Michela Ledwidge is doing at ModFilms, a site for people to do remixes of films. She is also working on a 'massively multiplayer online movie' called Sanctuary. It is described as follows: Sanctuary is an experimental sci-fi short due for release 2006. The project, now in VFX ...

Casino Royale Strategy Game

In the style of Mission Impossible II Global Hunt, but with interesting characters, is a new internet game created by Big Spaceship: Our Casino Royale multiplayer strategy game gives users the chance to help Bond in his mission. A would-be bomber is picking up a large sum of money for a terrorist ...

TV of Tomorrow

[itvt], the world-leading newsletter on interactive television run by Tracey Swedlow, are running their own industry event: The TV of Tomorrow Show on March 13th-14th in California. It will be the first industry event to focus exclusively on the delivery of interactive TV on multiple platforms (e.g. cable, satellite, telco TV, ...

PerGames 2007 CFP and CFG

 The 4th International Symposium on Pervasive Gaming Applications has put out a call for papers and a call for games: The PerGames series of international symposia addresses the design and technical issues of bringing computer entertainment back to the real world with pervasive games. Previous PerGames events were held in Vienna ...

Second Life in Real Time

RealTime Magazine, an arts magazine that I write for here in Oz, commissioned me to write an article introducing Second Life. Here it is: A Second Life Living Online.

Theories/Practices on Blogging

The current issue of Reconstruction (vol 6, no 4), Theories/Practices of Blogging, was years in the making. Michael Benton and Lauren Elkin, the editors, have been searching for papers on blogging; seaching for bloggers to commission to write on blogging and searching for bloggers to just blog about blogging. Jeremy ...

Death of a Blog, Birth of a Podcast

** SHORT VERSION: I'M NOW BLOGGING AT WWW.CHRISTYDENA.COM ** Well, not quite 'death' but an indefinite hiatus. I'm powering down this blog for a few reasons, one of which is my desire to finish my PhD. I've tried for the last year and a half to do PhD writing and work ...
October 17th 2007
Tags: Advertising, Internet, Marketing, Print, TV No Comments

Dynamic Logic’s Latest Cross-Media Campaigns Study

Dynamic Logic have just released their latest study: Dynamic Logic, a Millward Brown company, releases new analysis of 32 cross-media campaigns across ten categories showing that media work best when used together. All three media platforms – television, magazines, and online – contribute incrementally to brand metrics, but at different levels, bringing ...
October 16th 2007
Tags: ARG, Writing No Comments

David Varela on Writing for ARGs

David Varela, one of the writers who worked on Mind Candy's alternate reality game Perplex City , has an article on writing for the ARG in the September issue (36) of Scriptwriting Magazine. Check it out: http://www.scriptwritermagazine.com/

Primer for the CSI:NY & Second Life Crossover is Online

As I've mentioned before, the upcoming episode (Wed Oct 24th in the US) of CSI:NY will feature and continue in the online virtual world Second Life. A primer has been released on youtube, getting audiences excited and prepared for cross-platform traversal, which is good!: [youtube 3-ZmjA7GCzQ]
October 16th 2007
Tags: Film, Writing No Comments

Script Cops! If only there were real…

I found these on John August's blog. Priceless. From Crackle: Script Cops, Ep 1: Domestic Disturbance From Crackle: Script Cops, Ep 2: McKee Sting From Crackle: Script Cops, Ep 3: Traffic Stop